Michael Rose

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How to Use Twitter for Marketing and PR

At Freelance Advisor we’ve spent a lot of time sharing advice on how you can effectively use Twitter and social media: As a tool for finding more friends, colleagues clients and work. We’ve discussed how to use it for Marketing your personal brand and for PR for your own company.

This cheeky little site has a different view…

HowtoUseTwitterforMarketingandPR.com


While the message is clear, and seemingly contradictory to all our advice on the subject, I can’t help but agree with the sentiment:

The “don’t” means:

  • Don’t just talk about your product all the time
  • Don’t just talk about yourself all the time
  • Don’t just tweet links to your site all the time
  • Don’t spam people, ever.

Doing any of the above is like being the bore at the party… talking loudly about you, yourself and your business… and shouting at the guests with a megaphone.

Try turning the megaphone around and, with those four simple rules in place, I think you should go right ahead and use Twitter for Marketing and PR purposes.

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