Technology

Making money with screencasting

Ian Ozsvald | Guides,Resources

Monetising your knowledge is a core skill for freelancers – making money whilst you sleep is a necessary step forwards as you build your freelancing career.

Professional Screencaster Ian Ozsvald shows us ways of making money by screencasting. This post follows the earlier tutorials on Communicating more effectively and raising your profile through screencasts.

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Rise above the noise: Gaining attention with screencasts

Ian Ozsvald | Resources,Training

Building a visible profile is essential if you want to receive a steady stream of readers and referred clients. Demonstrating your knowledge with screencasts is easy and is a very effective way of showing visitors that you’re on top of your game.

Professional Screencaster Ian Ozsvald shows us how short online tutorial and demonstration videos are a powerful way to raise your profile. This post follows the earlier tutorial on (Communicating more effectively with screencasts)

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Book of the week: Focus – The Power of Targeted Thinking

Michael Rose | Lifestyle & Time out,Managing Business

Freelancers need focus; without a boss to keep you in line and being outside a traditional workflow it can be hard to know where to focus your efforts. Combine this with the pace of modern life and it’s easy to get swamped and to feel that there just aren’t enough hours in the day. Not only is there a lot of work there are constant distractions, tweets, bleeps and pings pulling us away from our true goals and aspirations.

Focus: The Power of Targeted Thinking attempts to give the solution to all these feelings of confusion and distraction.

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Communicating more effectively using screencasts

Michael Rose | Resources,Training

Getting your message across to customers and clients is vital and, as a freelancer, communicating clearly and effectively with can make a big difference to the success or failure of a project or product.

Professional Screencaster Ian Ozsvald shows us how short online videos are a powerful way to get communicate clearly.

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Review: Portfolio To Go — iPad app for freelance photographers & artists

Michael Rose | Technology

Portfolio To Go is a fantastic iPad app for artists and photographers who use Flickr.com to showcase their photographs online.

Lovingly created by Brighton-based freelance developer Nick Kuh, easily allows freelance photographers, graphic designers and artists to present their portfolio offline to clients — perfect for use with a wifi iPad.

Just sync and go.

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Home Office Review: Weak wireless signals solved by ethernet over the mains

Jon Aizlewood | Technology

If you’re like me – a freelancer who occasionally works from home and who happens to live in an old, listed or converted flat – you’re no stranger to fluctuating wireless signals, and the headache they can cause when you’re trying to work.

Thick concrete walls, organic (horsehair) insulation and poor telephone infrastructure make working from home in these types of flats something of a struggle. It makes matters worse when the one room in your flat where you get the most work done just happens to be out of range from your wireless router. So, when you run a business that relies heavily on a stable internet connection, what’s a freelancer to do?

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Freelance Stories – Basecamp’s Jason Fried

Michael Rose | Lifestyle & Time out

We’re big fans of Jason Fried, creator of Basecamp and co-author of Rework. His Get Real column for Inc.com is a must-read for freelancers interested in freelancing, small business advice, for stories of struggle and success.

His first column for Inc.com, Driven to Distraction, is Fried’s fascinating tale of how he built 37Signals from his solo freelancing business.

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Save on calls with Skype over iPhone

Michael Rose | Technology

If you use Skype and have an iPhone then this week’s announcement via the Skype blog will come as very welcome news.

Thanks to the new update, available on iTunes, calls now go over 3G so you no longer need to be at home on a wireless network to make and receive calls.

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Book of the week: Working 5-to-9

Ed Hopson | Managing Business,Starting Out

I have always been interested in running a project/small business outside of my 9 to 5 full-time job. Something that I can grow in my spare time and that has the potential to grow and then become my main source of income! Talking with friends, I was given a copy of Emma Jone‘s Working 5 to 9 – How to start a successful business in your spare time — Great timing!

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Compare broadband options for working at home

Michael Rose | Technology,Working From Home

If you occasionally work from home then getting a decent broadband connection can really help you get your work done effectively.

Thanks to modern-day technology, working from home is no longer a second-rate way of staying in touch with clients and colleagues and broadband has become a vital lifeline for many home workers, allowing them to email or browse the web in comfort while also being able to send and receive large files with ease.

If you’re not up to speed with Broadband at home Chris Marling of Broadband Genie gives you a a few things to consider.

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Security: Keeping safe with One Password

Michael Rose | Technology

Online security is a pain. If you have more than one bank account, multiple email addresses and numerous subscriptions to online services like Amazon, eBay and the rest, keeping track of your passwords becomes a real chore. We’re told not to write them down, and we’re told not to have anything too obvious that can be found in a dictionary.

Security experts recommend we have unique, strong, passwords of at least 12 characters including lowercase, uppercase and numbers. Generating random complicated passwords isn’t too hard… but remembering them is.

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Charge for your time by adding appointments to your website

Michael Rose | Technology

PROBLEM: You have limited, often fragmented time to meet clients and contacts. You might have a free spot for two hours this afternoon, time between finishing one project and starting the next, and it’d be great to generate some new business in that slot — if only people knew you were free to talk.

Setster solves this problem beautifully — perfect for consultants or small businesses.

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Should I sell advertising on my website?

Alick Mighall | Managing Business,Technology

If your website IS your business and it’s offering products, services or information then it might be something that you might seriously consider.

However, if your business website is just ABOUT your company then it’s probably not such a good idea. There is of course a thin line between the two, so another way of judging whether you should take advertising is by looking at some of your competitors and seeing what they do.

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Launching a website: a simple checklist for you and your clients

Michael Rose | Technology

Checklists are an essential part of finishing any project and when it comes to website launches there are a whole host of checks, fixes and tests that need to be done to make sure your project is firing on all cylinders, with valid HTML, CSS and javscript, that works in every browser, at different resolutions and on all platforms.

Launchlist.net is your one stop web checklist. Simple enter your details, project name and your clients email address, then set to work checking all the boxes.

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Home Office: Keeping those wires under control

David Howell | Technology,Working From Home

If the underneath of your desk looks like a bird’s net of tangled cables, power bricks, and distribution sockets, now is the time to tame your wires and create a tidy environment in your home office.

Here are a few quick ways to tame those cables…

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Dropbox have done it again!

Michael Rose | Technology

I’ve long advocated Dropbox as the absolute best file-sharing tool for Freelancers, Contractors and just about anyone who needs to backup their important work files and share content across multiple machines or locations.

But the best of the best has just added a killer new feature.

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Need to get a quote to a client ASAP? You need Quote Robot

Michael Rose | Technology

If you need to quote for a job and want to get a slick proposal back to the client before the end of the day then Quote Robot is your fantastic, futuristic, proposal-producing pal!

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HomeOffice: Whiteyboard – Stick-On Whiteboard

Michael Rose | Working From Home

Whiteboard are great for brainstorming, making quick notes, adding important phone numbers or targets… but they’re not cheap.

Whiteyboard is a brilliant ‘stick-on’ solution and, starting at $10, won’t break the bank. If you’ve got a spare space on your wall and want a quick, cheap whiteboard solution then this looks like a really smart solution.

Whiteyboard – The Original Stick-On Whiteboard

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4 Ways to Use Digital Tools to Improve your Networking

Sinead Mac Manus | Marketing Yourself

As a freelancer, getting out from behind the desk (or kitchen table) and out into the real world is crucial for building relationships and winning new business. The pervasive nature of social media means that we are increasingly connected online. We tweet about our day on Twitter post news on Facebook, and share our location on Foursquare.

Social Entrepreneur Sinead Mac Manus shares 4 ways to use digital tools and social media to make the most of networking opportunities.

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Ten applications to connect your home office with the world

Emma Jones | Working From Home

Working from Home. If you need to work from home unexpectedly then these online tools and services will help you get the job done. Freelance Advisor Emma Jones shares her tips for staying connected with co-workers and clients.

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#GreenOffice: Use the sun to power your prose

Michael Rose | Technology

As part of our #GreenOffice series we’re looking at neat tips and technology for keeping costs down and running an efficient eco-friendly office.

While most new PCs come with a decent keyboard and mouse these days (Dell’s keyboards are still a personal favourite of mine) the Solargizer package has all you’d expect from a keyboard (you know, keys with numbers and letters on them, all in the right places) but adds a nice little ‘solar powered’ feature for anyone concerned about chewing up batteries.

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Create a publishing empire from your home

Emma Jones | Managing Business

Do you have content you would like to share with an interested audience of existing and potential customers? It’s never been so easy to package your content in a stylish way, and distribute it in a cost-effective way.

Enter the age of home publishing with Emma Jones.

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Freelance Review: Pretty pink Pogoplug powers unprecedented personal productivity

Michael Rose | Technology

The guys and girls at Cloud Engines are my new best friends! As a roaming freelancer (working on contracts in other people’s offices, working from home and, sometimes, working from bed) the problem of where to keep my data has always been a difficult one to solve. Not any more.

Pogoplug is a great solution. It’s got 4 USB slots and it connects to a home WiFi router and, yes it really is that simple, now I have access to my portable hard drives wherever I am in the world.

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How are you coping in the snow?

Michael Rose | Working From Home

As Britain shivers though the coldest night this Winter, with local government offices reporting road grit supplies are dangerously low and the MetOffice predicting more snow on the way, we’re wondering how everyone is doing out there. Are you able to make it into the office? Are you working from home? Or are you just glad you’re a freelancer with everything you need in your home office?

We’d love to know how you’re working throughout this week.

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The future is bright, the future is freelancing

Michael Rose | News

As we approach ‘National Freelancers Day’ Freelance Advisor has created a new ‘Future of Freelancing’ section to focus on debate about the the biggest opportunities and threats to freelancing and contracting.

What does the recession mean to us? Do we get the help we deserve from the government? How important are we to the economy’s recovery? What is the role of technology in the future?

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Freelance Technology: How do you find co-working places?

Michael Rose | Lifestyle & Time out

If you are lucky enough to own an iPhone 3Gs and you are wandering around town trying to find a place to do a spot of co-working then this funky Augmented Reality app for iPhone looks like an awesome solution. thanks @stephenfry

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Freelance Lifestyle: Laptop tip – get a stand

Jo Blood | Technology

The laptop. A useful tool for portable working or an ergonomic time bomb? Nowadays with many of us relying on our portable friends as our main computer, the laptop has thrown up a new set of ergonomic challenges. By its very design the laptop is disastrous for the back, particularly if you use it as it’s meant to be used on a table hunched over the keyboard peering at the screen. At the end of the day you straighten up and wonder why you’ve got backache or neck ache.

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Freelance Life: Working away from home

Emma Jones | Lifestyle & Time out

New technology means it’s possible to work wherever you want. You’ve already decided you want to work for yourself and away from the traditional office, but now – with a few simple tips and tricks – you can enjoy unprecedented flexibility, and work almost anywhere, from your local coffee shop to the public park. Freelance Advisor and Home Working author and expert Emma Jones explains how.

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Freelance Technology: Computer security

Jim Hatley | Technology

If Hollywood sensationalism is to be believed, then every man and his dog are advanced cyber-terrorists who want nothing more than to drain your bank account, max your credit card, and maybe initiate nuclear war with an unspecified superpower. The truth is that the world of computers isn’t actually as dangerous as many people think, as long as you take a few simple precautions against potential threats.

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Freelance Advisor reviews: Bluetooth headsets

Jim Hatley | Technology

If you wanna get ahead, get a headset Bluetooth headsets get a lot of stick from a lot of people, largely because the general public seems to have taken issue with the idea of somebody going about their business with a hi-tech gadget so visibly attached to the side of their head. I wonder if [...]

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Working from home: creating the perfect home office

Jim Hatley | Technology,Working From Home

If you’re freelancing from home on a regular basis a well-lit, well kitted-out office is essential – not just a luxury. Freelance Advisor’s resident gadget guru Jim Hatley takes a look at some home office must-haves. Home office heaven: Screens, scanners, DAB and desk-lamps Last year I have covered a few bits of kit to [...]

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Freelancing on the move: 3 essential tools for roaming freelancers

Jim Hatley | Technology

Off on his travels again… tech-loving freelancer and electronic evangelist Jim Hatley grabs some essential items for work on the move (and gives us some novel uses for a digital camera). Essential items for your briefcase Continuing on from my briefcase fillers piece of last month, Id like to run through a few of the [...]

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Freelance Advisor Reviews: Top 5 technology applications of 2008

Emma Jones | Technology

Freelance Advisor and author of ‘Spare Room Start Up’ Emma Jones gives us her review of the best applications for freelancers. Top 5 technology apps of 2008 As we enter the month of December, I can’t help but look back at the year that was. The thousands of new businesses started, the people we’ve profiled, [...]

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Tis the week before Christmas…

Emma Jones | Managing Business

Freelance Advisor and author of ‘Spare Room Start Up’ Emma Jones give us a timely reminder of the things we could be doing in the run up to Christmas. What can freelancers do when things get quiet over the holiday season and what plans can we make for 2009. When the phones hush and emails [...]

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Freelance Advice: Marketing yourself for free

Darren Fell | Managing Business

Freelance Advisor founder Darren Fell is a successful entrepreneur and all over the first page of results when you Google his name. We asked him to share the secrets of his success and he responded with this guide to marketing yourself. Marketing yourself for free, a guide. The big question running through everybody’s mind when [...]

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Create a professional welcome while working from home

Emma Jones | Working From Home

Freelance Advisor and author of ‘Spare Room Start Up’ Emma Jones offers us the first in a new series of pieces for our Working from Home section. Here she takes a looks at what freelancers with a home office can do to create a professional image for clients and a great first impression for customers [...]

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Freelancing on the move: 3 essential briefcase fillers you can’t afford to be without

Jim Hatley | Technology

Off on his travels again… our tech-loving freelancer and electronic evangelist Jim Hatley grabs some essential items for work on the move. Essential items for your mobile office Today I am going to look at a few more items that are essential for life on the road. Working from home is fantastic, and is certainly [...]

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3 tips for disaster recovery: Backup, backup, backup

Jim Hatley | Technology

Resident gadget guru and reviewer for The Times Jim Hatley shares some invaluable advice on disaster recovery for freelancers. If you have a home office and don’t have an IT helpdesk… Who you gonna call? If your entire operating system went belly-up on the first day of an important contract, how would you deal with [...]

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Freelance Advisor Reviews: Two great new mobile phones for freelancers on the move

Jim Hatley | Technology

Free-roaming freelancer and technology evangelist Jim Hatley has been out and about putting a few mobiles phones through their paces finding out which work best for freelancers and contractors who need to stay connected on the road. Time to upgrade? Two great mobile phones for freelancers Mobile phones are big business, both for those who [...]

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