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Five sites for monitoring your brand online

November 7th, 2008 · 2 Comments

Look who’s talking: Monitoring buzz on the web
As a freelance community builder and co-director of TheWerks web-socialite Rosie Sherry offers advice on monitoring your brand and filtering out the noise.
Five sites for monitoring your brand online
There’s no denying that the web holds huge amount of information. Most of it irrelevant to you or I, however […]

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Tags: Contractors · Freelancers · Managing your time · Networking

Marketing yourself as a freelance designer: Six simple tips for your CV and portfolio

November 5th, 2008 · 8 Comments

The death of the CV?
Are curriculum vitae a thing of the past? Guest blogger Greg Coley, Creative Director of the integrated agency VGroup, gives an insider’s view on what freelance designers can do to get noticed.
Marketing yourself as a freelance designer
So you’re a budding young designer straight out of university, a middleweight, an established creative […]

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Tags: Freelancers · Marketing · Starting Out · Winning new business!

Write web copy your customers will love reading

October 28th, 2008 · 2 Comments

Create compelling content your clients will crave
In this 2-part series freelance copywriter and content consultant Kath Burke says the secret of writing great web marketing copy is in the preparation. Before you put pen to paper, you need to explore your clients’ deeper concerns and needs.
Ah. If only you could magic up the perfect web […]

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Tags: Contractors · Freelancers · Marketing · Winning new business!

Find us on Facebook - for freelance advice and networking

October 16th, 2008 · 2 Comments

Find freelancing advice and support by joining our community of freelancers and contractors on Facebook.
By becoming a fan of Freelance Advisor you’ll get all the latest articles and advice, alerts when new content is added to the site, and you can help build the community by connecting with other freelancers and contractors in your area.
Help […]

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Tags: Contractors · Freelancers · Lifestyle · Marketing · Networking · News

Freelance Advisor Recommends: i-design 08 Portfolio Clinic

September 10th, 2008 · 1 Comment

If you’re a freelance designer or programmer then attending the i-design 08 Portfolio Clinic Wednesday 17 September in London is a no brainer.
First it’s FREE and secondly if you’re currently looking for work or to expand your future client base then you’ll be able to meet 15 of the capital’s most respected and successful interactive […]

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Tags: Contractors · Events · Freelancers · Marketing · Networking · Winning new business!

Speak easy - improve your public speaking skills

September 10th, 2008 · 2 Comments

Talking Shop - overcoming the fear of public speaking
A new event aims to give confidence, talking techniques and a chance to practise communication skills for freelancers who need to get up and talk in front of an audience.
Freelancers and contractors can live rather solitary lives, working from home or, head-down, coding away until the […]

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Tags: Contractors · Events · Freelancers · Networking · Training

Pitch Yourself into the Freelance Market - Part 2

August 4th, 2008 · No Comments

In Part One of this series, Bill Faust talks about how important it is to understand basic marketing principles in learning how to Pitch Yourself. The question he asks now is do we know why we are employed?
Deciphering the needs of the buyer
Most of us think it is because of our experience, this is partly […]

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Tags: Contractors · Freelancers · Winning new business!

Marketing yourself as a freelancer or contractor

July 25th, 2008 · No Comments

Become CEO of YouCorp
One of the joys of freelancing is that you get to do everything. But this omnipotence means you can’t hate the sales team for not bringing in new clients, because you are the sales team.
You can’t have a spat with Maureen in accounts because she hasn’t sorted your expenses, because you […]

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Tags: Contractors · Freelancers · Marketing

Personal Branding for freelancers

May 14th, 2008 · 4 Comments

What’s personal branding all about? Is it important? What does it mean? Where do I start? Do I really need a strong identity or even a logo for my freelancing business? Is it really necessary to make ME stand out from the competition?
Expert, Al Welsh, has had years of experience within some of London’s top […]

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Tags: Freelancers · Marketing · Starting Out · Winning new business!

How to build a credible website

April 7th, 2008 · No Comments

You can think of your website as the modern-day equivalent of the Victorian calling card. Before your prospective client decides whether you’re worth talking to, they’ll have a good nose around your site.
And they might be asking themselves:

How professional is this organisation?

Do they have the products or expertise I’m looking for?

Will I get […]

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Tags: Starting Out · Winning new business!

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