In part one and part two we looked at the marketing process and what you are actually employed for, e.g. the way you think respectively.
Today we look at how to identify the unique features of product, you.
Understanding the product -  You, Your Abilities, Competencies & Transferable Assets
Many of us realise that every interview has been […]

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In this series, Bill Faust, author of Pitch Yourself, shares insights gained from over 30-years of industry experience. He discusses key factors for effective self-marketing, understanding what self-marketing means, reading your future employers’ desires and definining clearly what you, the product, have to offer.
This three-part series will take you from knowing you need to […]

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Become CEO of YouCorp
One of the joys of freelancing is that you get to do everything. But this omnipotence means you can’t hate the sales team for not bringing in new clients, because you are the sales team.
You can’t have a spat with Maureen in accounts because she hasn’t sorted your expenses, because you […]

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Andy talks to Paul Silver of The Farm who talks about 5 areas to concentrate on. Get these right, and your freelancing business will get off to a flying start.

 

 #4: Marketing Secrets part 2: Here are 5 things you must do [26:57m]: Play Now | Play in Popup | Download (427)

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RA: , an experienced IT support contractor speaks to Andy about some of his self-promotion techniques as a contractor. This is part 1 of a 2 part special series on marketing yourself.

 

 #3: Marketing Secrets part 1: Tips from the coalface [14:28m]: Play Now | Play in Popup | Download (399)

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