sales advice

Podcast 24: Personal Branding for Freelancers & Contractors

| Podcast

Andy talks to Web and Social Media Developer John O’Nolan and Darren Fell of Crunch about the power of personal branding. Choosing your brand Using Twitter to create a conversation Facebook, following and fans Social media as customer service Social media strategy and setup Listen to the podcast:

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10 tips for creating the network you want

| Guides

As the saying goes ‘it’s not what you know but who you know’ so how can you widen your network of contacts to create the network that is important to your freelance business?

Business Growth Strategist Janette Whitney shows us how…

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Speaking with the enemy: Niche networking

| Getting a Job

Think networking is where people go because they want to sell more stuff?

You’re a little bit right, and a big bit wrong.

Freelance Advisor and copywriter Leif Kendall shares four reasons why getting to know your peers will make you a better, happier freelancer.

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Five tips for converting leads into sales

| Guides

One of the biggest sales and marketing problems that small businesses can face is getting people whom seem interested in buying something to actually take the plunge and hand over their money.

Because let’s be honest, it’s actually pretty easy to attract attention to your business and meet prospective customers these days. The internet has made it simple to give your business a marketing presence (your website) and drive people to it (online advertising and search engine optimisation).

The key then to a successful business is not just one which attracts prospects, but one which has fail-safe systems to convert them into revenue.

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